About the Digital Media Initiative
Industry associations for screen-based media throughout Canada have recognized
their role in helping to prepare their industries for innovation in new business
models, partnerships and creative content generation. SMPIA’s new Digital Media
Initiative, will fill that role for Saskatchewan’s industry.
The Digital Media Initiative will:
- Travel to significant digital events to ensure that SMPIA is educated
about the latest advancements in policy, equipment, funding, platforms
and strategies in the interactive space - Research trends, opportunities, funding and programming options
that are occurring in other jurisdictions across North America and explore
their potential for implementation in Saskatchewan - Share knowledge through briefings and one-on-one consultation with
SMPIA’s members who are not able to attend events - Share knowledge with emerging professionals by speaking to post-secondary
students and advising on course content as requested - Source funding and recruit interactive professionals to travel
to Saskatchewan to provide professional development and networking
opportunities for SMPIA members - Create opportunities for interactive and traditional content creators to
network and do business together - Create and maintain a Digital Media Initiative section within SMPIA’s
website that will include reports and other relevant digital media materials
and resources - Source out potential funding to support the Digital Media Initiative
beyond its pilot year
The objectives for the Digital Media Initiative are:
- To provide access to digital product knowledge to further economic success
- To provide access to innovative ideas and proven methods for digital
products to promote commercial viability and increased saleability - To create opportunities through special events for business partnerships,
digital platform knowledge, funding access, networking and recruitment
to increase commercial success - To provide access to successful business models that will assist current
and new production companies with the integration of digital media into
their business plan -
To develop an online resource related to digital media for film and
television producers
